Pink Bull Racing spent £230m throughout Verstappen’s title-winning 2021 marketing campaign · RaceFans

Pink Bull’s Method 1 workforce spent £230 million throughout 2021, when it took Max Verstappen to the drivers’ championship but additionally exceeded the funds cap.

The workforce’s spending over the 22-race season was £10m larger than it was in 2020, when 17 races had been held, however £7m lower than throughout the 21-race 2019 championship.

Pink Bull was discovered to have exceeded the FIA’s new funds cap throughout 2021. The FIA dominated in October it exceeded the £118m ($145m) cap by £1.864m and ordered the workforce to pay a £6m positive. Pink Bull’s aerodynamic testing allocation was additionally lower.

The funds cap applies to particular bills and doesn’t embody advertising, journey, lodging, salaries for drivers and prime executives plus another prices. The FIA dominated Pink Bull incorrectly excluded 13 separate gadgets from the prices it submitted for the 2021 season.

Pink Bull’s F1 operation made a revenue of £1.3 million throughout 2021, virtually twice what it made the 12 months earlier than.

Commenting on the figures, workforce principal Christian Horner mentioned: “The monetary place of the corporate was rigorously managed by the 12 months. The imposition of Monetary Laws and the related cap on related prices has necessitated cost-saving initiatives throughout the enterprise. The group have applied a balanced price discount plan to make sure compliance with the brand new laws for 2021.”

Relating to the rise in expenditure, Horner mentioned: “Improve in ‘price of gross sales’ replicate efficiency funds attributable to on-track successes”.

Along with title success and elevated earnings, Pink Bull gained 11 races, 9 greater than it had in 2020.

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