Piech hires former bosses of Aston Martin, Genesis for electrical sports activities automotive venture

Swiss electrical car startup Piech has employed some massive weapons to assist carry its zero-emission efficiency automobiles to market.

The corporate final week introduced the hiring of Manfred Fitzgerald as chairman and Tobias Moers as chief know-how officer, each veterans of the business. Each executives may also share the position of CEO at Piech.

Fitzgerald replaces Matthias Müller, a former Volkswagen Group CEO who was solely with Piech for 11 months. Fitzgerald’s final position was as head of Genesis, however maybe extra vital to Piech is his time spent at Lamborghini. Fitzgerald spent 12 years at Lamborghini as its head of brand name and design, a task wherein he helped flip Lamborghini into the globally profitable model it’s right this moment.

Moers joins Piech following a quick and considerably rocky stint as CEO of Aston Martin. Moers biggest success has been with Mercedes-Benz AMG. Beneath his management, he helped to double AMG’s product portfolio and quadruple its gross sales, in addition to lay the groundwork for the present growth into EVs.

Tobias Moers

Tobias Moers

Piech, co-founded by a son of Ferdinand Piëch and backed by PayPal co-founder Peter Thiel, first made headlines in 2019 when it introduced the placing Mark Zero idea on the Geneva auto present, an electrical grand tourer with sultry traces harking back to basic Aston Martins.

The corporate final fall stated the manufacturing model of the Mark Zero was on monitor for launch in mid-2024, after which a crossover and a couple of+2 coupe can be added. The automobiles would all use a bespoke platform developed in-house at Piech.

Piech Mark Zero concept

Piech Mark Zero idea

For the manufacturing Mark Zero, Piech guarantees a trio of electrical motors producing 603 hp, and a 75-kwh battery good for a variety approaching 300 miles on a cost. In accordance with Piech, an 80% cost will likely be attainable in simply eight minutes utilizing a DC quick charger.

“With Manfred Fitzgerald and Tobias Moers, two established authorities from the subtle and quickly evolving world of sports activities automobiles and automotive luxurious manufacturers be a part of the Piëch group,” Toni Piëch, Piech’s co-founder, stated in an announcement. “Each have a confirmed and enviable monitor file on this phase and possess intensive information, an adept sense of methods to talk with unique clients and a definite understanding of luxurious manufacturers.”

Leave a Comment