Optimistic financial and social influence of 2021 F1 Heineken Dutch Grand Prix

In 2021, Formulation 1 returned to Zandvoort for the Dutch Grand Prix for the primary time in 36 years, with the sell-out crowd witnessing a dominant victory for the homegrown hero, Max Verstappen. Now the Breda College of Utilized Sciences (BUas) has accomplished a scientific research into the financial, social, and societal influence of the occasion, with vastly optimistic outcomes.

Optimistic financial influence

The Dutch Grand Prix led to €22.3 million in extra spending in Zandvoort and €44.5 million in extra spending within the Amsterdam Metropolitan Area (together with Zandvoort). Further spending is the entire spending minus the quantity that guests or organizers would spend anyway in that interval, within the area. 

The added financial worth that’s created is respectively €8.9 million for Zandvoort and €23.2 million for the MRA area (together with Zandvoort). This added worth is calculated by the researchers primarily based on a share of the extra spending, minus the turnover in ticket gross sales.

The employment linked to occasion is 244 jobs in Zandvoort and 498 jobs within the MRA area (together with Zandvoort). 

It’s worthwhile mentioning that these figures, even with 2/3 of the entire capability enforced due to the pandemic, are larger than the predictions from a 2017 research. 

Some extra figures from the BUas report:

  • 126,650 guests (together with VIPs and invitees) made a mixed 195,000 visits, measured over the three occasion days of the Dutch Grand Prix 2021
  • Guests have visited the DGP on common 1,5 days
  • 19% of tourists are from the MRA (of which 3% from Zandvoort, 77% from the remainder of the Netherlands and 4% from overseas)
  • 87% of tourists are extra and wouldn’t have been in Zandvoort if the occasion had not taken place
  • 26% of all DGP guests keep in a single day within the MRA area. Collectively this results in €7.6 million in in a single day spending within the MRA area, of which €2.7 million is spent in Zandvoort.

Optimistic social influence

Residents, entrepreneurs and guests are very optimistic about how they skilled the occasion. 

Residents

82.4% of residents assume they are going to bear in mind the occasion for a very long time, 87.2% have been impressed by it and 88.1% say they loved it; 88.9% say the occasion positively shocked them. 

Entrepreneurs

Entrepreneurs in Zandvoort have been requested to fee the environment within the village and of their companies, and so they gave a median mark of 8.7 for the environment within the village (with a ten being essentially the most given mark), and an 8.4 for the environment in their very own firm in the course of the race weekend. 

Guests

The guests of Zandvoort are pretty unanimous in regards to the good environment: 93% agree or absolutely agree with the assertion ‘there’s a good environment within the village’, while 92% of the guests felt welcome. The guests to the circuit are additionally very happy with the environment, ranking it on common at 8.9. It’s clear that guests had a memorable day ou, with the ‘environment, the ‘expertise’ and eager to return discovered recurrently within the feedback.

Zandvoort simply accessible

The bold mobility plan of the Dutch Grand Prix has resulted in additional than anticipated optimistic figures relating to the sustainability necessities. The aim was to be a car-free occasion in three years, one thing that, with lower than 5% of the guests coming by automobile to their vacation spot, was already largely achieved in 2021. On account of this distribution of the assorted technique of transport, the occasion remained simply accessible, and the influx and outflow went easily.

The above outcomes and plenty of extra from this research have been revealed on 26 January right here.

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