EXCLUSIVE: Netflix closes in on securing a deal for a Six Nations sequence off the again of the success of F1’s Drive to Survive – with filming set to start on the upcoming 2023 Championship as rugby appears to be like to spice up its recognition
- The first goal of the sequence is rising rugby’s attraction world wide
- Six Nations is rugby’s greatest annual event and has appeared to modernise
- It comes after Premiership golf equipment Worcester and Wasps went out of enterprise
A behind-the-scenes Six Nations sequence is about to return to Netflix subsequent 12 months, with talks between the 2 events at a sophisticated stage as rugby appears to be like to emulate Components One’s success with the web streaming platform.
Netflix discovered main success with Drive To Survive – a fly-on-the-wall sequence following Components One drivers, managers and staff homeowners which first aired in 2019 and noticed the game’s recognition rise considerably.
And Sportsmail understands Mercedes staff principal Toto Wolff and driver George Russell have taken half in Zoom conferences with rugby gamers, coaches and chief executives to debate how Netflix has revolutionised their sport’s industrial attraction.
Champions are France set to function in a behind-the-scenes Six Nations sequence on Netflix
Mercedes’ constructive report is especially important given they refused to participate within the first sequence of Drive To Survive, which is now making ready for its fifth version.
Throughout a season through which two Premiership golf equipment in Worcester and Wasps have gone out of enterprise and the game is struggling for recognition worldwide, rugby’s authorities know they should act.
The Six Nations is rugby’s greatest annual event and has appeared to modernise in plenty of methods this 12 months already.
Collection might function the return of Warren Gatland as Wales boss and a brand new England coach
A Netflix sequence going behind the scenes at every of the six competing nations – England, Wales, Scotland, Eire, France and Italy – is being seen as a should if rugby is to remain related and compete with its rivals.
CVC Capital Companions, who purchased a 14.3 per cent stake within the Six Nations price £365million in 2021 and who had been beforehand concerned in F1, are one of many important driving forces behind it.
However fairly than specializing in pure monetary revenue, the first goal of the Six Nations Netflix sequence is rising rugby’s attraction not simply in Europe, however world wide.
The Drive To Survive sequence first aired in 2019 and noticed the recognition of F1 rise considerably
The chief executives of the six unions concerned have already given their backing to filming going down of their respective camps at subsequent 12 months’s championship.
However talks with the gamers and coaches, primarily specializing in entry ranges, are persevering with, which is the place Wolff and Russell – Lewis Hamilton’s team-mate – just lately got here in.
Netflix and the Six Nations are but to formally verify their partnership however are anticipated to take action early subsequent 12 months, with northern hemisphere rugby able to take a constructive step and be a part of the multitude of different sports activities who’ve already produced a documentary sequence.
There must be loads for the Netflix cameras to get their enamel into with England set to have a brand new head coach in Steve Borthwick for the beginning of the event whereas Warren Gatland has additionally made a dramatic return as Wales boss.
Mercedes staff principal Toto Wolff (above) and driver George Russell have provided recommendation