LIV Golf is an up-and-coming golf league attempting to problem the established order. For a very long time, the PGA Tour has had a monopoly on skilled golf, and LIV is attempting to interrupt that up. So far, it has been reasonably profitable because it has lured away a number of prime golfers like Cameron Smith and Phil Mickelson.
Nevertheless, it nonetheless has an extended option to go. It has been profitable primarily as a result of capability to throw cash at golfers and tournaments. Many defectors from the Tour have cited the monetary advantages as one of many causes they left.
Finally, that cash will run out. LIV must get extra distinguished to get sponsors and tv offers. A technique to do this is to get extra publicity.
The extra common the league turns into, the more cash it may ultimately make. That may enable it to proceed working with its present enterprise mannequin.
A tv collection akin to F1’s Drive to Survive would do wonders towards that purpose. It could enhance their publicity a lot. Is that within the works?
In response to Tennis World USA, LIV Golf is getting a tv deal. Netflix created the F1 tv present, and LIV want to do one thing much like that program.
Viewers numbers for latest occasions have been waning, so LIV Golf must do one thing earlier than it is too late. It’s presently solely seen on YouTube or its official website, so not many golf followers watch and even learn about its streams.
A tv present would enhance most of the people’s information concerning the league and certain enhance viewership for future tournaments. It could value cash upfront to make it, however it could in all probability be a worthwhile funding.
LIV Golf is attempting to shed its adverse status because of the truth that it’s backed by the Saudis and the concept it solely buys gamers and is an inferior golf league.
The competitors can be attempting to at the very least compete alongside the PGA Tour. Rather a lot hangs within the steadiness, however it seems to be like the tv deal it’s reportedly getting will assist it obtain each targets.
Why LIV Golf must do one thing rapidly
Within the 90 years that the PGA Tour has operated, different golf leagues have popped up. Nevertheless, none of them have gotten so far as LIV has. It has lured a number of of the world’s prime 50 gamers away from the Tour.
Nevertheless, it nonetheless faces an uphill battle. It’s operating out of time to take the subsequent step, and whether or not it is a tv present or the streaming deal it has tried to get with some networks, it must do one thing.