FOM thought-about animated sequence to interact with youngest followers · RaceFans

Within the round-up: Formulation One Administration has thought-about the thought of commissioning an F1 associated animated youngsters’s TV present to assist attraction to youthful audiences.

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FOM thought-about animated sequence to interact with youngest followers

Formulation One Administration has thought-about the thought of commissioning an F1 associated animated youngsters’s TV present to assist attraction to youthful audiences.

FOM’s director of media rights and content material creation, Ian Holmes, mentioned how FOM was seeking to increase the game’s fanbase past gaining new audiences via the Netflix documentary Drive to Survive whereas talking on the BlackBook Motorsport Discussion board in London on Wednesday.

“Basically, we would like folks to interact with our sport in any approach that they need to,” Holmes mentioned. “We need to be certain our providing is as broad as it may be.

“Drive to Survive has been a really profitable pillar of that, however we additionally need to have interaction with youngsters, for instance. We need to do an animation sequence. We need to do one thing in journey or no matter it may be – it must have a hyperlink with Formulation 1.

“However primarily we would like as many various touchpoints for the game as potential. So we’d like to ensure, from a content material standpoint what we push out – over and above and round Drive to Survive – engages with the followers that are available in from that course.”

Krack shocked rivals don’t scrub race tyres

Aston Martin workforce principal Mike Krack is bemused that the opposite 9 Formulation 1 groups are usually not following their tactic of scrubbing in tyres for races this season.

The workforce repeatedly ship out drivers Sebastian Vettel and Lance Stroll to finish sluggish laps on new tyres to wash them in prepared for races. Krack says the workforce will proceed to make use of this strategy for the remainder of the season.

“We do it as a result of we expect it’s the factor to do,” Krack mentioned. “Why others are usually not doing it, you must ask them. However it’s a superb commentary that we try this. For us, we expect we’re higher off that we hold doing this.”

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