- New deal to run from 2023 to 2025
- Band changed Globo as Brazilian rights holder in 2021
System One has introduced a three-year broadcast rights renewal with Brazilian media firm Bandeirantes till 2025.
The broadcaster, which is called Band, will proceed to point out all qualifying classes and Grands Prix on a stay free-to-air (FTA) foundation on the Rede Bandeirantes channel. The deal, which covers the 2023 to 2025 seasons, may even see BandSports air all follow classes from every race weekend.
As well as, Claro Brasil has signed a strategic distribution settlement with System One which designates the telecommunications firm because the unique distribution accomplice of the F1 TV Professional over-the-top (OTT) subscription platform in Brazil.
The pact will kick in from July and be obtainable to Claro Brasil clients, who will pay for the OTT subscription by their post-paid payments. This comes as a part of a partnership between System One and Claro Brasil’s guardian firm América Móvil, which has greater than 360 million clients throughout 18 international locations.
Band took over from Globo because the home broadcaster of System One for the 2021 and 2022 seasons, reclaiming the rights after a 41-year absence. Band’s present settlement additionally enabled System One to roll out F1 TV Professional within the nation, which was not attainable underneath the sequence’ earlier rights contract.
In March, Notícias da TV reported Band had offered not less than R$120 million (US$23.5 million) in promoting for its System One protection this yr.
“System One has all the time had a major presence in Brazil and an illustrious historical past related to the nation so it’s incredible that by these offers, we’re in a position to make the game as broadly obtainable to as many followers as attainable,” stated Ian Holmes, director of media rights and content material creation at System One.
“We’re delighted to be working with Band for an additional time period and proceed the spectacular progress that we witnessed final yr and are in a position to mix their free-to-air protection, with the addition of the Claro partnership that allows the extra avid fan entry to even higher ranges of archive and unique content material.”
“System One is the primary sport product of Grupo Bandeirantes,” stated Denis Gavazzi, sports activities director of Grupo Bandeirantes de Comunicação.
“I consider that the continuation of the partnership between Band and System One is the results of the nice work executed from final yr till now.
“You will need to emphasise that Band and System One are companions in Brazil and can all the time work collectively for the expansion of the class in our nation.”
Marcio Carvalho, Claro’s chief advertising officer, added: “Motorsports symbolize certainly one of Claro’s key advertising belongings, positioning our services round efficiency, expertise and innovation.
He continued: “We are actually launching F1 TV Professional streaming service, reinforcing our place as the most important content material hub in Latin America.”