ESPN’s Components 1 races will stay commercial-free in new deal, “expanded direct-to-consumer rights” additionally included

On Saturday, Disney introduced the corporate’s new rights cope with Components 1, which was reported this summer season. The corporate will reportedly be paying between $75 million and $90 million per yr within the new contract, up from its present rights payment of simply $5 million per yr.

There have been some rumblings that after agreeing to the brand new deal, ESPN would possibly begin operating adverts throughout races to offset the elevated rights payment. Nevertheless, that doesn’t look like the case.

Within the launch asserting the brand new deal, ESPN made positive to notice all race broadcasts would stay commercial-free, with a minimum of 16 races every season airing on ABC and ESPN.

Underneath the renewal, a minimum of 16 races will air on ABC and ESPN every season, greater than within the earlier 5 years since F1 returned to ESPN networks in 2018. Additionally, all race telecasts on ABC, ESPN and ESPN2 will proceed the commercial-free presentation used over the previous 5 seasons, a format that has set ESPN’s protection aside and proved extremely popular with viewers.

However what piqued our curiosity was this be aware a couple of potential direct-to-consumer providing for Components 1 on ESPN+.

The brand new settlement additionally consists of expanded direct-to-consumer rights, giving ESPN flexibility to roll out further methods for followers within the U.S. to eat F1 content material over the following three years, together with on ESPN+, with particulars to be introduced later.

Moreover, extra qualifying classes will air on ESPN and ESPN2.

All race weekends will proceed to incorporate dwell telecasts of all three apply classes and qualifying (together with the F1 Dash) in addition to pre-race and post-race protection. The brand new settlement consists of an elevated give attention to qualifying, with extra classes airing on ESPN or ESPN2.

The deal incorporates extra content material on cable and broadcast, races will stay commercial-free, and it looks like there will probably be a possibility for wire cutters to additionally entry some content material. General, this looks like a win for viewers.

[ESPN]

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